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Magic Mirror, an augmented reality store experience.

In March 2019 I was one of two product design specialists tasked to lead and design a new playful and memorable AR ‘Magic Mirror’ interface experience for one of the world's most famous department store, Harrods.

In simple terms, the Magic Mirror is an interactive touchscreen that's built into a mirror.

The Magic Mirror is live

The Magic Mirror can now be seen in the newly refurbished beauty halls in the iconic London retail shopping department store. The interactive AR mirror interfaces provide customers with an engaging and playful experience that enables them to virtually try on different make-up looks, products and brands.

More projects

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HSBCNative mobile banking app for business customers

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